Nayanthara and Vignesh Shivan announced their production house, Rowdy Pictures. Over the last year, their production house has bankrolled many critically-acclaimed films. They celebrated New Year in Dubai in front of the Burj Khalifa. They also shared a special thank you note.
Their note read, "The year 2021 has been a special moment for our Rowdy Pictures. We embarked on a journey to create and present projects that would make every Tamilian across the world be proud of, and at the same time, movies that audiences from all walks of life would celebrate. We are delighted to see our productive journey yielding us commendable results. Our maiden pride production venture 'Koozhangal' (Pebbles) directed by P S Vinothraj had a tremendous journey over the last 12 months garnering accolades and recognitions from major international film festivals, winning several awards including the Tiger Award at the International Film Festival of Rotterdam. We were extremely elated and honored to be chosen as India's Official Entry to the Academy Awards (Oscars) and are now thrilled to be nominated in the Film Independent Spirit Awards 2022. The journey is still on with the film set to feature in a few more prestigious film festivals in the coming months before its theatrical release is scheduled in the first quarter of 2022. Our next production, ‘Netrikann’ featuring Nayanthara in the lead role, directed by Milind Rau, apparently became our maiden release on the OTT platform and found a phenomenal response among the critics and general audiences. Besides, the recent release ‘Rocky’ directed by Arun Matheswaran has become yet another feather to our caps by garnering excellent reviews and wonderful reception from audiences (sic)."