A few months ago, producer Suriya took to social media to announce that four films from his production house, 2D Entertainment, will skip theatrical release and premiere directly on Amazon Prime Video. Raame Aandalum Raavane Aandalum is the first out of the four films to release on the OTT platform. Directed by Arisil Moorthy, Raame Aandalum Raavane Aandalum features Ramya Pandian, Vani Bhojan, Mithun Manickam, and Vadivel Murugan. The film will release on the OTT platform on September 24, 2021. Ahead of the film's release, the makers released the first song titled Seera Seera.
The soulful song is sung by Mahalingam, Rajeshwari, and Krishh, while the lyrics are written by Yugabharathi. In a statement, co-producer Rajsekar Pandian said, "We wanted to come up with a song which brings out the diversity of India that makes it one of the most-vibrant nations of the world. Furthermore, we also looked to compose the track in a way that brings out the essence of rustic and deeply-rooted elements that one experiences in a village. Seera Seera is a beautiful description of village life that makes the viewers happy. I am filled with gratitude that this song is sung by Mahalingam, Rajeshwari & Krishh, who have taken this song to another level. Their deep and mesmerizing voices are just perfect for this song. Krishh is a well-known singer who is also debuting as a music director from this movie. He did a phenomenal job by blending folk music with modern music. I hope the viewers love it as much as we loved making Seera Seera.”