Vijay Deverakonda is easily one of the biggest stars in Tollywood. His film Pelli Choopulu gave him and identity which was followed by the success of Arjun Reddy and Geetha Govindam.
While he impressed youngsters wit Arjun Reddy, family audiences loved him in Geetha Govindam. However films that came after that gave him a reality check. Taxiwaala, Dear Comrade and NOTA failed to catapult him as a bankable hero.
While his films are able to open big in the first week, it’s not able to sustain for a couple of weeks. Vijay needs a good solid film for a smooth transition to a star whose films work even with okay content.
Heroes like Ajith, Vijay, Mahesh Babu, JR NTR and Nani has been in a similar phase but recovered quickly with smart choices. Vijay Deverakonda should make clever choices to sustain as a big hero.