Facebook to tighten political ad rules for polls in India - 2019 Elections

By Xappie Desk, January 17, 2019 10:57 IST

Facebook to tighten political ad rules for polls in India - 2019 Elections

Facebook would tighten rules for political ads in India where elections are scheduled in the first half of the year, building on transparency efforts already under way in the United States, Britain and Brazil after a series of scandals.
 
“As we prepare for major elections around the world this year, we’re continuing our focus on preventing foreign interference and giving people more information about the ads they see across our platforms,” the social media giant said in a post.
 
In the U.S., Britain and Brazil, political advertisers must confirm their identity and location before they can run Facebook ads, which are also housed in a public, searchable library for up to seven years. “By shining a light on political ads, news organizations, regulators, watchdog groups and people anywhere in the world can hold advertisers and us more accountable,” it said.



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