Anushka Shetty's Nishabdham, the first Tollywood biggie to have an OTT release?

Nishabdham is one of the most awaited thriller films starring Anushka Shetty which stands indefinitely postponed owing to the coronavirus outbreak; will the makers go the OTT way?
Written By Akanksha Sridhara | Updated: July 19, 2020 12:27 IST
Anushka Shetty's Nishabdham, the first Tollywood biggie to have an OTT release?

Anushka Shetty is undoubtedly one of the most successful actresses the southern film industries have seen. Anushka is one of the few actresses who has attained widespread success to shoulder blockbuster films. Her fan following is one of the largest fan followings down south. Anushka has, however, not had a release in quite some time. She was last seen in the film Bhaagamathie in 2018. She has since then only appeared in a cameo in the epic film Sye Raa Narasimha Reddy. She is now looking forward to her film Nishabdham helmed by Hemant Madhukar. This long-pending film has had a few postponements and delays in recent times. Now, the latest buzz is that the makers of the film might just go ahead with an OTT release.
Nishabdham has quite a buzz around it. The film had a massive pre-release event. The film was also supposed to hit the theatres in Telugu, English, Tamil and Hindi.
Nishabdham is quite a big-budget film. The film's budget is reportedly Rs 30 crores. According to sources, the makers are willing to go the OTT way if they can recover their production costs. If a streaming service now agrees to pay up the big bucks for Anushka Shetty's Nishabdham, the film will be the first Tollywood biggie to have a digital release.
Bankrolled under the People Media Factory banner, the film has a huge cast including Madhavan, Michael Madsen, Anjali, Shalini Pandey, Subbaraju and Srinivasa Avasarala apart from Anushka.