Revealing the first look poster of the film, Jr NTR
also shared a sweet message on social media. "Time flies and how! My brothers are all grown up! It gives me immense pleasure to release #MathuVadalaraFirstLook featuring Simha @Simhakoduri2302 in the lead role and Bhairi @kaalabhairava7 as the music director. Wishing them the very best on their debut. Good luck to the team!" Tweeted NTR sharing the poster where Simha is seen lying on a newspaper with red paint on it that looks like a pool of blood and a paintbrush nearby.
Chiranjeevi (Cherry) is pooling resources for the project. Keeravani's elder son Kaala Bhairava is scoring tunes for this film. Suresh Sarangam is cranking the camera.