Saaho starring Prabhas, Shraddha Kapoor and Neil Nitin Mukesh is one of the most anticipated films this year. The film produced by UV Creations will release on August 15.
But, it doesn’t come easy for the makers of Saaho. It has to face tough competition especially in the Hindi markets at the hands of Batla House and Mission Mangal.
Recently, the trailer of Batla House starring John Abraham releases and manages to collect over 15 million views. Though John Abraham’s film is not usually considered as a threat, the impressive trailer did the trick.
The Saaho team needs to come up with an innovative campaign to make its presence felt in the Hindi market. It has a free run in Telugu as no film will take on the mighty Saaho.
