A short while back, Pen Studios who had bagged the non-theatrical rights of RRR announced that they have partnered with Netflix and ZEE5 for the digital and streaming service.
“We are delighted to announce the official DIGITAL & SATELLITE partners for India’s Biggest Film #RRRMovie.
Thanks to @ssrajamouli ji & @DVVMovies for choosing us to present @RRRMovie,” the statement from Pen Studios read.
Pen Studios is said to have made a sizeable profit by re-selling the digital and satellite rights of the Rajamouli directorial.
The South Indian versions will be streaming on ZEE5 and the Hindi version will be made available for streaming on Netflix. The magnum opus will also be dubbed in international languages English, Turkish, Spanish, and Portuguese. These versions will also be streaming on Netflix.
As per Bollywood trade analyst, Taran Adarsh, Pen Studious have sold the satellite and digital rights of 10 languages for a whopping price. This is the biggest ever deal in the history of Indian cinema.
RRR will be streaming and premiering on televisions only 70-100 days post its theatrical release. A deal in this regard has been stuck by Pen Studios and the producers.